Our Clients

Intel Blue Ocean Strategy Workshop

Integrated Electronics Corporation is the global leader in semiconductor development and creators of the micro processing x86 series found in most PCs. In 2010, Intel ranked number forty-eight on the world’s top 100 most powerful brands most popularly known for their established market position as a top microprocessor supplier for PCs.

On October 8th and 9th 2010 Dr. Munir trained Intel executives and participants from Intel University to recognize limitations of their existing approach to growth and profitability, formulate and execute Blue Ocean Strategy to generate new strategic growth options by creating uncontested market space, drive costs down while simultaneously driving value up, and how to identify noncustomers and convert them into customers.

Companies have long engaged in head-head competition in search of sustained profitable growth. To seize new profit and growth opportunities, companies must create blue oceans of new market space where the objective is to not compete head-to-head but to make competition irrelevant.