StrategizeBlue

  • AIM Inlines Blue Ocean Strategy Seminar

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  • AIM Inlines, established in 2001 has served tens of thousands of clients around the world by assisting corporations, associations and agencies improve their operational effic iency, staff performance and overall productivity without increasing their budget. AIM has established relationships with some of the world's most notable and accomplished speakers and trainers and these experts right to your doorstep, providing you with their invaluable knowledge and insight.
  • The AIM Inlines Blue Ocean Strategy seminar in Bangkok helped participants with the understanding of the strategic logic that allows companies to break out of bloody competition and make the competition irrelevant, focus on moving from thought to action in formulating and executing blue oceans that enabled participants to take their first steps towards creating their own blue oceans.
  • The seminar offered an effective combination of lecture, audio/video content, interactive exercises for participants and rich Blue Ocean Strategy case-studies – real examples of companies that reconstructed market boundaries and created blue oceans of uncontested market space. The seminar included four sessions lead by Dr. Zunaira Munir;
  • Session 1 (The Strategic Logic of Creating Blue Oceans) included what is the strategic logic that allows companies to create uncontested market space make the competition irrelevant? Productivity versus competition based strategies and the strategic alignment of the three propositions.
  • Session 2 (From Thought to Action: Blue Ocean Strategy Formulation) answered how blue is your strategy? The four step visualization process. Where to look for blue oceans? The six paths framework. A blue lake or a blue ocean? The 3-tiered noncustomers framework. How blue is your idea? The Blue Ocean Idea Index & Blue Ocean Business Model.
  • Session 3 (From thought to Action: Blue Ocean Strategy Execution) included how to overcome key organization hurdles? Tipping Point Leadership. How to inspire voluntary cooperation? Fair process.
  • Session 4 (Focus on the Future) demonstrated how companies (like yours) can move from thought to action in actualizing Blue Ocean Strategy and practical steps and shorts exercises to get started on exploring Blue Oceans.