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Haleeb Foods Manager Training Session
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- Haleeb Foods, established in 1986, it at the forefront of product and packaging innovation. Haleeb Foods is Pakistan’s number 1 and fastest growing packaged food company. and its first product was Haleeb milk. Haleeb Foods is Pakistan’s number 1 and fastest growing packaged Food Company. It has achieved market leaderships in several food categories with a strong portfolio consisting of leading national and international brands. Apart from its extensive nationwide distribution networks, Haleeb Foods is also serving several export markets including South Korea, Bangladesh, Afghanistan and the Central Asian states.
- Following the release of the book in 2005 as Blue Ocean Strategy was a fairly new concept; Dr. Zunaira Munir conducted an introductory Blue Ocean Strategy Haleeb Foods Limited Manager Training Session in July 2006 in Lahore, Pakistan. The session challenged participants to switch from productivity management to creativity management and introduced Blue Oceans Strategy tools and frameworks. As Pakistan’s number one and fastest growing packaged food company Haleeb Foods invited Dr. Munir to provide a new perspective on strategy for their executives. Today, Haleeb Foods continues it high status and has been known to introduce a number of unique products previously unknown to the Pakistan market.
- Haleeb Foods on Dr. Munirs performance, "You captured the imagination of our energetic management team and widened their perspective on forming strategy. Blue Ocean Strategy, I feel, presents a broader perspective in which we can see our business situation. Thus, we can evolve ways of expansion and business growth at a relatively low cost as well as lower business risks."