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Handy Harman Blue Ocean Strategy Session
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- Global industrial company Handy & Harman's product and service offering includes precious metals, tubing, engineered materials, arlon electronic materials and kasco. Operating in twenty-nine locations worldwide Handy & Harman serve industries like the construction, electronics, telecommunications, home appliance, transportation, utility, medical, semiconductor, and aerospace and aviation markets.
- Blue Ocean Strategy Consultant Dr. Zunaira Munir lead a Blue Ocean Strategy Session for Handy & Harman's top executives in October 2011. Her presentation included an engaging and informative introduction to the strategic logic of Blue Ocean Strategy, its application and effectiveness. Dr. Munir focused on challenging Handy & Harman's executives to think beyond Red Oceans and to focus on Blue Ocean opportunities. Dr. Munir helped participants recognize the possible limitations of their existing approach to growth and profitability.