StrategizeBlue

  • World Kitchen, LLC Consulting

  • world kitchen
  • World Kitchen, LLC is a global leader in kitchenware manufacturing. Operating in the U.S, Canada and Asia Pacific World Kitchen, LLC sells the top dinnerware brands such as CorningWare®, Pyrex®, Corelle®, Revere®, EKCO®, Baker's Secret®, Magnalite®, Chicago Cutlery®, OLFA® and OLO®. Offering household products and tools through a variety of avenues World Kitchen, LLC has established itself as a top dinnerware distributor.
  • From September to October 2011 Strategize Blue, powered by founder and managing director Dr. Zunaira Munir, provided its consulting services to the leading kitchenware manufacturer to train their team to systematically maximize their blue ocean potential while minimizing the risks companies often associate with innovation to create profitable market space. Following an in-depth analysis of their current strategic approach Dr. Munir assisted in formulating their Blue Ocean Strategy in their simultaneous pursuit of differentiation and low cost – the cornerstone of Blue Ocean Strategy.